Disney Tops Social Media Buzz as Favourite Stock Among Investors: Ranked #1 with 80 Million Views

In an era where social media trends can significantly influence financial markets, a new study has highlighted Disney as the most discussed stock across platforms like TikTok and Instagram. The research, conducted by online trading provider City Index, analysed content related to S&P 500 companies, revealing intriguing insights into public interest and engagement with stocks and shares.

Disney Leads the Pack

According to the study, Disney is the most talked about company when it comes to stocks, boasting the highest number of videos and hashtags dedicated to its financial performance. The hashtags #disneystock, #disneystocks, and #disneyshares have collectively garnered 80 million views from 6,151 videos. This substantial engagement reflects widespread public interest in Disney’s market movements and investment potential.

The company’s share price, currently around $85, has seen significant fluctuations, having dropped from an all-time high above $200 in March 2021. This peak occurred following the announcement that California’s theme parks could reopen as COVID-19 restrictions were eased. Despite the decline, Disney remains a focal point for investors on social media.

Netflix and Amazon Follow Closely

Netflix ranks as the second most popular stock, with more than 13 million views on TikTok and Instagram. The global streaming giant has been featured in 1,384 videos, accompanied by 4,635 hashtags such as #netflixstock, #netflixstocks, and #netflixshares. Netflix recently ended its mail-order DVD service and reported an addition of 5.9 million new subscribers in the second quarter of 2023. Its stock price stands around $380, down from its peak of $690 in November 2021.

Amazon secures the third spot, with its stocks and shares attracting over 5.9 million video views, 17,278 hashtags, and 725 videos. The e-commerce titan reported net sales of $134.4 billion for the second quarter of 2023, and its share price has risen steadily, currently at about $128. Amazon’s market capitalisation of $1.32 trillion is the highest among the top five companies in the study.

Tesla and Walmart Complete the Top Five

Tesla is the fourth most discussed stock on social media, with 739 videos receiving more than two million views and 1,898 related hashtags. The electric vehicle manufacturer’s share price is approximately $260, with a market capitalisation of $813 billion.

Walmart rounds out the top five, attracting over 4.7 million views and 2,570 hashtags. The retail giant’s financial performance continues to be a topic of considerable interest among social media users.

Other Notable Mentions

The remainder of the top ten includes Costco in sixth place, followed by Microsoft, 3M, Nike, and Starbucks. These companies, like those at the top, benefit from strong brand recognition, which appears to translate into significant engagement on social media platforms.

Expert Commentary

A spokesperson for City Index commented on the findings, stating: “This data paints a fascinating picture of which companies’ financial performance attracts the most interest, excitement, and discussion on social media. The companies at the top of the list are some of the biggest brands in the world, highlighting how the general public are most comfortable approaching the complex world of the stock market through businesses and brands with which they are most familiar.”

The spokesperson added, “The strong appetite for advice and guidance on trading is demonstrated by the fact that videos on the top ten companies in the list have more than 117 million views in total. As trading continues to become more accessible to people who aren’t working in the finance industry and following the rise of so-called ‘meme stocks’ over the past two years, it will be interesting to see how the discussion of the best trading and investment opportunities continues to develop on social media.”

Conclusion

The City Index study underscores the growing influence of social media on investment trends. As platforms like TikTok and Instagram become more integral to financial discourse, they provide valuable insights into public sentiment and the popularity of certain stocks. Disney, Netflix, and Amazon lead the way, with significant engagement indicating a strong interest in their financial journeys. This trend is likely to continue, shaping the future of investment strategies and market analysis.

The top ten most popular stocks on social media