A renowned French pâtissier, Tipiak, has updated the recipe for its signature French macarons, offering a more indulgent and visually striking range now available to the UK food service sector. The macarons have been given more filling and enriched with natural colouring, providing a brighter appearance for consumers. In addition to these improvements, the raspberry macaron has also been reformulated with a creamier filling.
Distributed through Central Foods, these frozen French macarons are now larger in size, featuring a longer defrost shelf life of five days when kept chilled and covered. Their ease of use for the food service industry is further enhanced by their “thaw and serve” convenience, making them perfect for various culinary settings.
Marie-Emmanuelle Chessé, international development project manager at Tipiak, explained the significance of the recipe upgrade. “We are thrilled to present our new and vibrant selection of French macarons to the UK food service sector. Macarons have become the stars of pâtisserie, with their vivid colours, delicious flavours, and the perfect balance of crispy shells and soft centres,” said Chessé. “Not only do they look stunning, but they are also a hit on social media, with around 10 million Instagram posts featuring macarons.”
Tipiak’s selection is designed to appeal to UK caterers looking to add a touch of luxury to their offerings. Each box of French macarons contains 36 pieces, with flavours including caramel and sea salt, lemon, chocolate, raspberry, vanilla, and pistachio. These sweet treats can be used in a variety of ways, from accompanying afternoon teas to being the star of a café gourmand selection or even as decorative additions to desserts, cakes, and beverages. Their versatility makes them ideal for themed decorations for holidays such as Christmas, Easter, and Halloween.
Tipiak’s French macarons are also certified gluten-free by the French Association of Gluten Intolerance (AFDIAG), and, in line with the company’s ethical approach, they are made using Fairtrade chocolate and free-range egg whites. This added emphasis on sustainability and dietary inclusivity will likely appeal to a broad range of consumers, including those with dietary restrictions or ethical considerations.
Ready in just over an hour – with one hour defrosting in the fridge and a further 15 minutes at room temperature – these macarons are designed to make serving easy while still delivering on flavour and appearance.
For further details about the Tipiak range available in the UK, food service professionals are invited to visit the company’s dedicated website, www.tipiakfoodservice.co.uk.