In a campaign that brings together two icons of beauty and strength, Angelina Jolie has been unveiled as the face of Tom Ford’s latest offering, the TOM FORD Runway Lip Color. The campaign, set to launch on 3rd September, captures Jolie’s indomitable spirit and timeless elegance, showcasing her as a symbol of confident self-expression.
Jolie, an Academy Award, Golden Globe, and Tony Award-winning actress, is known not only for her contributions to film and theatre but also for her impactful humanitarian work. With over two decades dedicated to advocating for refugees and human rights, Jolie has long been a force for good on the global stage. Recently, she extended her influence into the world of fashion by founding Atelier Jolie, a creative space that empowers artists and consumers alike to participate in sustainable fashion.
The TOM FORD campaign, shot by the renowned photographers Mert Alas and Marcus Piggott, is a cinematic tribute to feminine power. It features Jolie preparing for a role, embodying a character whose charisma captivates the camera. The visuals, rich in style and elegance, reflect a portrait of a woman who commands attention, drawing strength and confidence from the boldness of her lipstick—specifically, her chosen shade, 16 Scarlet Rouge.
Tom Ford, a brand synonymous with luxury and sophistication, first made its mark in the lip category with the launch of the Private Blend Lip Color Collection in 2010. The new TOM FORD Runway Lip Color continues this legacy, introducing a range of 18 shades designed to make a statement. This collection includes 10 of the brand’s classic shades alongside 8 new additions, offering a palette that caters to every mood and occasion.
What sets this collection apart is its innovative formula. Crafted with a hydrating complex, the lipstick promises to condition lips with luxurious emollience while delivering rich, fade-resistant colour. It’s a product designed not just for aesthetics but also for comfort, embodying the transformative power that Tom Ford believes a strong lip colour can bring.
The campaign, with its focus on Jolie’s unique blend of beauty, strength, and commitment to self-expression, aims to redefine what it means to wear luxury. Jolie’s collaboration with Tom Ford marks a new chapter in her illustrious career, one that blends her passion for art, fashion, and activism.
As the collection debuts, fans and fashion enthusiasts can expect to see Jolie’s powerful presence not just on screen but also in the world of high-end beauty, where her influence continues to resonate. The TOM FORD Runway Lip Color is set to become a staple for those who, like Jolie, see beauty as a form of self-expression and empowerment.