Thought Industries, a leading provider of learning technology for external training, has unveiled details for its flagship annual event, Cognition24. Scheduled to take place virtually on 16 October 2024, this year’s event is themed “Train. Retain. Thrive” and will focus on the role of advanced learning technologies in enhancing product adoption, increasing revenue, and improving customer retention.
Cognition24 is set to be a key event for professionals involved in training, customer retention, and revenue expansion. It will showcase the latest trends and innovations in learning technology through a series of presentations and discussions led by industry leaders and practitioners. The conference aims to equip attendees with actionable insights and strategies to leverage learning technology for business success.
Robin Wadsworth, CEO of Thought Industries, highlighted the event’s focus: “At Cognition24, we are committed to demonstrating how the intersection of learning technology and business success can drive significant outcomes. Whether your goal is to enhance product adoption or utilise learning to retain customers and scale your business, this event will offer the tools and insights necessary to stay ahead in a rapidly evolving market.”
The conference will cover several key areas, including:
- Training’s Impact on Customer Lifetime Value (LTV): Attendees will learn how learning technology accelerates product adoption, helping customers realise immediate value and ensuring long-term engagement.
- Revenue Growth & Retention: The event will explore how innovative training strategies can impact revenue, retention, and key business performance indicators by creating seamless learning experiences.
- Learning Tech Innovation: Participants will discover the latest advancements in AI-powered learning and deep personalisation, which are transforming the industry.
Cognition24 will cater to professionals from diverse sectors such as software, manufacturing, and professional training. The event offers two distinct tracks:
- Customer Training Track: Aimed at software and manufacturing businesses seeking to enhance product training and customer success.
- Professional Training Track: Designed for organisations where training is the primary product, focusing on innovation and scalability in learning operations.
Attendees can look forward to a range of exclusive keynotes, panel discussions, and product demonstrations. The conference will also provide networking opportunities where industry leaders will share their perspectives on the future of learning technology. Additionally, participants will have access to a library of on-demand content from previous Cognition conferences, offering continued value and insights.
To secure a place at Cognition24, interested parties are encouraged to register early, For more information, visit the event website.
Cognition24 promises to be a pivotal event for anyone involved in leveraging learning technology to drive business growth and customer satisfaction.