Xurrent™, a leading software platform for service management, has announced its comprehensive rebrand from 4me™. The strategic shift reflects the company’s growing presence across the UK and Ireland, where it aims to enhance service management capabilities for local businesses through its cutting-edge, AI-driven platform.
Xurrent provides a software-as-a-service (SaaS) platform designed to streamline IT operations and improve efficiency for managed service providers (MSPs) and IT teams. Its tools help businesses automate workflows, improve collaboration, and rapidly adapt to changes in the market, offering more predictable service outcomes.
CEO Kevin McGibben emphasised the importance of the rebrand: “Rebranding to Xurrent is a significant step in strengthening our support for enterprises in the UK and Ireland. Our AI-driven service management platform not only enhances operational efficiency but also equips businesses with the agility needed to remain competitive in a fast-evolving market. We are committed to helping organisations deliver exceptional service experiences and achieve long-term success.”
Supporting Digital Transformation Across the UK and Ireland
At the heart of Xurrent’s rebranding strategy is a focus on collaboration with key partners, such as SCC and Revo. Both companies are instrumental in delivering Xurrent’s solutions to a range of industries, helping businesses accelerate digital transformation across the UK and Ireland.
Dennis Badman, CEO of SCC UK, described the impact Xurrent’s platform has had on its clients: “The AI-driven approach has been a game changer. It allows businesses to automate complex workflows and speed up service delivery while increasing operational efficiency. The ability to implement these solutions in under 90 days gives enterprises a clear advantage in staying ahead of industry demands.”
Simon Martin, CEO of Revo, echoed these sentiments: “Our clients across Great Britain have benefited significantly from Xurrent’s low-code, out-of-the-box capabilities. The platform delivers rapid time-to-value, enabling them to enhance service management and respond more quickly to market changes. Xurrent is helping businesses optimise their service delivery in ways they never thought possible.”
Xurrent at Gartner IT Symposium/Xpo
Xurrent’s rebranding comes as the company prepares to showcase its latest innovations at the Gartner IT Symposium/Xpo in Barcelona from 7 to 11 November 2024. The event is a major platform for Xurrent to highlight its advancements in service management and demonstrate how its AI-powered solutions are reshaping IT and business service delivery.
The Gartner event will provide an opportunity for Xurrent to engage with industry leaders and potential clients, further solidifying its commitment to enhancing service management practices across the UK and Ireland. By focusing on AI technology, Xurrent aims to continue driving innovation in IT service management, empowering businesses to navigate today’s rapidly changing market with greater agility.
As part of its rebrand, Xurrent is dedicated to supporting its partners and customers through this period of growth, ensuring that its platform remains a key enabler of digital transformation in the service management sector.